The Evolution of Graphic Designing

Graphic design has a long and illustrious past. The term "graphic design" didn't make its debut until 1922, when William Dwiggins coined the phrase to define the art of graphic design. Professionals in the early days of graphic design drew by hand. Graphic design, on the other hand, has advanced fast in the previous 60 years, especially since the introduction of today's digital art tools amongst the best web designing company in Coimbatore.

Earliest Graphic Design

Despite the fact that the name "typography" had not yet been coined, some of the first designs incorporated typography for books and newspapers. Drawings on cave walls could potentially be considered a sort of archaic graphics.

Fast forward to the early 1900s, when posters became a popular means of communication. Graphic design was used in propaganda posters during the 1940s, such as the "We Can Do It" poster. Slogans were brief and to-the-point, and they were accompanied by a graphic that defined the tone.

As technology advanced and became more widely available, a new industry known as graphic design arose.

The 1960s

Televisions were once exclusively found in the homes of the wealthy, but by the 1960s and 1970s, they had become as commonplace as radios. Because of the influence of television advertising, the face of design has altered.

Poster art was revived as a result of the political protests of the time. The art this time was about civil rights and the Vietnam War. Everyday Americans started using these drawings on fliers to spread their ideas.

Although computer-generated visuals were not as widespread at the time as they would be later, the influence of a balance of positive and negative space can be observed frequently in posters.

The 1970s

Influences from various cultures began to seep into designs all across the world in the 1970s. After WWII, Japan quickly rebounded and became a key role in the industry. Japan influenced the rest of the world, and Japan influenced the rest of the world.

Symmetry, colours that blended nicely together, and icons in the heart of the design were some of the Japanese art characteristics that became more popular. Although psychedelic designs persisted into the 1970s, they began to incorporate people promoting various companies as well as the use of iconography.

The 1980s

Bold, vibrant colours that drew attention were all the rage in the 1980s. Personal computers become more accessible to the general public, allowing everyone to use design software. In 1985, Microsoft released Windows, which eliminated the need to master MS-DOS in order to operate a computer. It was simple to construct anything with just a few clicks of a few buttons.

Big, blocky typography was also a hallmark of the decade. Imagine cartoon lettering that looks like graffiti art, and you'll get a sense of some of the decade's typography. Apple developed MacPaint for Macintosh computers in 1984, allowing designers to use computer graphics using a mouse or graphics tablet with ease. Rather of assembling drawings on a drafting table, designers may place type and graphics on the same page and submit it to print using the Postscript language.

The 1990s

The first version of Photoshop, version 1.0, was released in 1990. Photoshop could only be used on Macintosh computers back then. With the introduction of this new tool, designers were once again able to experiment with new approaches such as overlapping text, faded elements, and digital overlays.

The 2000s

Graphic designers entered a completely new era in the 2000s. People were suddenly developing on portable devices, such as cellphones, in addition to more sophisticated tools. Furthermore, designers began to recognise the need of creating in a way that looked excellent on various types of devices. Designers began to focus more on movement, looking for ways to make even static logos appear to be in motion.

Recent Changes

There isn’t one method that dominates graphic design amongst best web designing company in Coimbatore today, but a mix of design techniques and styles. Trends emerge from year to year—and sometimes month to month. In 2017, the use of cutout text that meshed with strong images allowed designers to create unique looks for websites and logos.

Other trends included flat icons and the addition of videos across marketing channels that can be seen with web design company in Coimbatore. Websites need to be mobile responsive more than ever before, so simplicity is the order of the day, along with speeding up overall rendering. Print advertising and web design company in Coimbatore meshes with mobile devices, bringing a new experience to users that is more immersive.